Description :
Service Elite Asia (S.E.A.) Limited is a Hong Kong based company offering service check (customer intelligence tracking) tools for hospitality industry in Asia Pacific region.
Service Excellence is always the key winning differentiator of upscale hotels. However, current service evaluation tools (Guests Service Evaluation, Guests Satisfaction Measurement, Internal survey etc) are no longer fulfilling hotels’ needs comprehensively by providing only partial data at low frequency and at high cost due to heavy dependence of internal staff.
With the support of our Board of Advisors from the Hong Kong Polytechnic University, School of Hotel & Tourism Management and Starwood Hotels & Resorts Group, S.E.A concluded that genuine guests (On Ground) and Consumer Generated Media (Online) experience form the key originator of Word of Mouth, results in significant impact in service quality and hence, customer loyalty and purchase decision.
With the mission to sustain hotels’ RevPAR (Revenue Per Average Room) by driving service excellence through cutting‐edge technology, a Guests Intelligence Suite (GIS) is developed as a cost‐effective tool to provide up‐to‐date actionable data for hotels to stay ahead of competitors as the pioneer of service elite maximize customer loyalty optimize yield achievement/
S.E.A. Limited’s potential is well recognized by The Micro fund of The Hong Kong Polytechnic University, Commercial Radio Interactive and has won its 2011 award dated Aug 3rd, 2011 and Sep 30, 2011 espectively.
A few of the biggest five‐star hotel chains show interests in the concept and are reviewing the proposals. Interested hotels include: Hyatt International‐Asia Pacific, Limited, Mandarin Oriental Hotel Group, and Rhombus International Hotel Group.